Tips to Craft Your Own Pet Logos for Your Local Animal Shelter

If you think that you can just open an animal shelter in the area and people will just start walking in, then you are wrong!

Every shop, no matter how big or small needs proper branding and marketing strategies to succeed in the competitive environment and that task is not quite as easy as you think.

Below mentioned are a few tips to craft your own pet logos for your local shop:

1. Use Images Of Animals That Are Easily Recognizable:

It is always a smart move to use images of animals that are easily recognizable all over the world. For example, if you are using images of cats and dogs in your brand mark, then it is an emblem that the viewers will be able to relate to all over the world. Cats and dogs are also two of the most popular animals to be kept as house pets which make their images on the trademark design suitable.2. Make Sure That The Animal Images That You Use Instigate A Maternal Feeling Within The Viewer:

You can illustrate the animal images in several ways but the images that would be most appealing to your viewers are the ones that instigate a maternal feeling inside you. For that, it is wiser to use images of puppies and kittens instead of cats and dogs. Imagine yourself crossing the road and you come across a big banner consisting of an image of a puppy with big, woeful eyes waiting to be adopted.

Will you ever be able to resist that?

3. Use Fonts That Are Big And Thick With Soft Edges:

The typeface and text of your emblem should be easily understandable. For that, you should use fonts that are straight, big and thick with soft edges. Fonts will soft edges look informal and comfortable while straight fonts add an air of professionalism to the symbol. As an animal shop, that is the best way to convey professionalism and ease to your customers.

4. Use Bright And Attractive Colors For Your Emblem And Neutral And Light Colors For The Background:

Don’t make your free pet logos too loud to be unappealing. It will make the emblem look tacky and low quality. If you are using bright colors in the image, then make sure that you keep the background in light colors so that the central focus of the image remains on the image of the monogram.Once you have finalized your store design, make sure that you use the same emblem on every communication medium; from the banner to the business cards so that your store image can remain consistent in the eyes of the customers. Design your emblem keeping in mind that this image will remain your store for a very long time. Changing logo frequently will only confuse the customer and he will never be able to associate himself with the shop.

Tips To Set Up A Pet Shop

Buy/Rent a pet store
There are two ways to start your business; one is to buy a shop and other is to acquire a running pet store. In the former case you will have to possess a good knowledge of how to start a new pet shop, the advertising techniques etc. While in the latter case you have a little less to worry about since the shop is already been set up and it must be having its customer base as well. So, you are saved of the tiresome advertising regime and the arduous pet purchasing expedition.

Purchase Pets
In case you choose the latter option, you will be left with this strenuous task of buying pets. It is important to choose the pets wisely. Make sure you do not purchase the pets from some careless breeders. Plus, you have to take care that this expedition does not cost you a way much. So before buying animals, try to find a supplier who is reliable, having good reputation and also provides animals at nominal prices.Buy Other Necessities
Running a pet shop does not mean that you are only supposed to buy animals. But in fact you also have got to buy food for animals, toys, install cages inside your shop plus have to keep essential medicines etc, so keep this aspect in mind as well.

Sound Knowledge Regarding Animals
It is extremely important to possess sound knowledge related to different animals, especially the pets which you are going to purchase and take care of in your pet store. You cannot really take care of animals if you are unaware of their basic needs and requirements, and the diseases they are prone to catch with seasonal changes. Different animals need to be treated in a different way, so it is essential to have proper knowledge about all the animals otherwise you might end up not only putting yourself in trouble but your pets too.Government Rules
Opening a business that deals in livestock is not that easy since you have to comply with the local authorities’ rules and regulations. So, before spending so much money in purchasing the animals, try getting some information regarding the latest rules of livestock businesses.

Apart from these basic things, you definitely need help in running this business, so you have got to hire a few employees. So, assess your pet shop business and budget, and see how many employees you should hire. Finally, advertise your shop, no matter if you have bought a pre-established one, because that will help you enhancing your sales.